Marketing Executive
Marketing & Communications
Bengaluru, Karnataka, India
About the Role
We are looking for a dynamic Marketing Executive to drive brand awareness, customer acquisition, and engagement for our digital freight platform. You will play a key role in promoting our services among fleet owners and LSP, working closely with sales and operations to turn market understanding into campaigns that move the business.
This is a hands-on role for someone who enjoys owning campaigns end to end, from research and content through to execution and measurement.
What We Are Looking For
- Develop and execute end-to-end marketing campaigns across online and offline channels.
- Drive customer acquisition through strategic platform growth and targeted offline field events.
- Partner with Sales and Operations to align acquisition goals and support revenue growth via upselling.
- Leverage market research to produce relevant B2B marketing content and improve brand awareness.
- Monitor performance metrics for all campaigns while organizing events and doing partnerships.
- Plan and manage digital marketing and social media campaigns to boost user engagement and brand perception.
Required Skills
- Digital Marketing & Campaign Management
- Customer Acquisition Strategies
- Social Media & Content Marketing
- Market Trend Analysis
- Strong Communication & Stakeholder Management Skills
Preferred Qualifications
- MBA / PGDM in Marketing
- 3–4 years marketing experience
- Logistics/tech platform experience preferred
What Success Looks Like
In the first 6 months, the strongest marketers here run campaigns that measurably grow awareness and acquisition among fleet owners and LSP. They understand the operational reality behind the platform, partner well with sales and operations, and make decisions grounded in research and performance data rather than guesswork.
What We Offer
- Fast-growing startup exposure
- Hands-on B2B marketing experience
- Direct interaction with leadership
- Real growth opportunities as the team scales
